A new interview in the Mommin' It Business Series is here! Featuring mom owned businesses that support pregnant and new moms.
Today I’m speaking with Michelle Goitia, owner of JC Bump and Baby, who has dedicated herself to teaching prenatal and postpartum yoga, leading self-care workshops and offering her support and guidance for pregnancy and motherhood.
Motherhood is such a life changing experience. While everyone is usually focused on the baby, the mother goes through a huge transformation. Having support and understanding from others is crucial in those first months (and beyond!). I love the work that Michelle is doing to help new mothers learn more about themselves and navigate the highs and lows that women face during pregnancy as well as postpartum.
Tell us about your business? And how do you help expecting or new moms?
JC Bump and Baby offers support through yoga, labor/birth workshops and support groups. We provide guidance for women at every stage of motherhood.
What makes you unique as a mom & business owner?
My kids are older, 22 and 17, so I can offer guidance for moms that I have experienced. Empowering women with knowledge and support. Guiding them to trust their instincts instead of all that they see on Social Media. Bringing them back to the basics of motherhood.
What's the hardest part of running your business and being a mom?
Managing my time. Its easy to always keep working on the business.
What is one "messy" thing about being a mom/biz owner that you would never share in public?
That I suffer from anxiety and am not always so even keeled as one might think.
What's your favorite thing about being a mom/biz owner?
I left the corporate world when my son was 5 and my daughter was 10 - although I missed some time, being around for them now after school to pick them up and take them to activities was truly a highlight of their lives and mine.
Why did you start your business?
My passion for supporting pregnant women and new mothers.
What advice and words of encouragement would you give to expecting or new moms?
Trust your instincts. You know better than anyone what your baby/kids need. Get away from reading and searching online for the answer. Read YOUR baby.
How has motherhood changed you?
I realized that I love to take care of my loved ones, my kids, husband, family, and friends.
What is one toy, item, product, book, resource, podcast that you would recommend to a new or expecting mom?
Yoga/Birth/Babies with Deb Flashenberg Podcast
About Michelle Goitia
As a young girl growing up in New Mexico, Michelle found that riding horses gave her a sense of calm; a sense of calm that she later found on her yoga mat, as well. Michelle began practicing yoga in 2000, but since when her daughter was born in 1998, she had not yet discovered how yoga could enhance her pregnancy. Her son’s birth in 2003 was greatly impacted by the benefits of yoga as her pregnancy progressed. This contrast between her pregnancies is what inspired her to share her experience with other women. In doing this, she has dedicated herself to teaching prenatal & postpartum yoga, leading self-care workshops, and offering support and guidance for pregnancy and motherhood.
Find JC Bump and Baby Here: